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DRESSED TO THRILL

Dressed to Thrill

Audrey Moriarty

In the early 1930s, in a village not so very far away, masquerade balls were all the rage. Over time, the Carolina Hotel celebrated New Year’s Eve, St. Patrick’s Day and Valentine’s Day with dress-up galas. Guests and cottagers were “invited” to attend by Leonard Tufts himself, and admission was by card only. Invitations for guests were procured at the Carolina office. Other balls, sponsored by the Sandhill Shrine Club, were held at the Pinehurst Country Club. Donald Ross was the chairman of the Ball Committee and invited attendees by letter describing the club’s purpose, and enclosing a ticket and a stamped envelope. Tickets were $5, and proceeds supported the community’s “little sufferers.”

These events, however, were no match for the revelry of the employees’ masquerade balls. The annual “Frolic in the Spring” was attended not only by employees, but cottagers and guests as well. Held at the Carolina Hotel, the annual ball started with a parade from the dining room, down the great hall, and into the ballroom. According to the April 3, 1931, Pinehurst Outlook, “The annual employees’ masquerade brings out the best array of costumes seen during the entire season.”